Tasty Tracks of 2012: Call Me Maybe by Carly Rae Jepsen

If one song defined the spring and summer, it was Carly Rae Jepsen's "Call Me Maybe." The track is by far the most infectious piece of pop to top the charts all year. It features a strong hook, as well as a sweet and infectious use of strings (rivaled only by one other song, but more about Lana Del Rey's "Born to Die" later). Jepsen has a small, smoky voice, but she uses it well, stretching it as far as she can as the 808 drum pulses under her during the chorus. What gives this piece of fluff an important sense of longing is during the bridge, when the singer pleads, "Before you came into my life, I missed you so bad, I missed you so bad, I missed you so so bad," leaning on the "so so." The urgency here gives a song about love at first sight some history; it's a smart vocal choice on Jepsen's part. Preteens may connect the most with with the chorus, but I suspect the bridge made the song gel for the millions of adults that downloaded it too. Pop-craft like this is rare, and "Call Me Maybe" will likely be the 2012 track we hear at karaoke and in clubs for years to come.

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